Tvboy for La Rinascente Annex Via Santa Radegonda 10 Milano 25-02 – 09/03 2015. Between all the clients I worked for La Rinascente is surely one of the most visionaries! For the opening of the 2nd floor of their new Annex area in Via Santa Radegonda n.10 Milano (which is home of the first Urban Outfitters store in Italy) I created a short “pop urban art” love story based on three canvases of2x2mt each. All artworks were finished live in their windows. Many thanks to Mattea, Monica, Lorenzo & Laura for their big support and to Joseph Calabria and Walls of Milano for their beautiful photos!